In the ever-evolving hospitality industry, hotels and resorts constantly seek new ways to enhance guest experiences while maximising revenue. Traditionally, revenue streams have been centred around room bookings, food & beverage, and ancillary services. However, one largely untapped opportunity lies in offering and facilitating activity bookings—services that extend beyond the stay itself. From spa treatments and adventure excursions to workshops and culinary experiences, integrating activities into a hotel’s sales strategy can open doors to new customer segments and increase overall profitability.
Modern travellers seek more than just a comfortable stay—they crave unique, immersive experiences. Whether it’s a guided nature hike, a cooking class, or a wellness retreat, travellers are increasingly willing to spend on activities that enrich their trips. This presents an opportunity for hotels and resorts to position themselves as not just accommodation providers but as experience curators. By facilitating easy access to bookable activities, hotels can increase guest engagement and boost their ancillary revenue.
Many hotels already offer activities, but the process is often fragmented—relying on front-desk bookings, phone enquiries, or third-party providers that take a significant commission. To fully capitalise on this opportunity, hoteliers need a streamlined, user-friendly solution that seamlessly integrates with their existing systems while offering flexibility for both in-house guests and non-staying visitors.
Hotels and resorts can leverage an activity booking system to offer a diverse range of experiences, including:
As we finalise our activity booking solution, it is designed to handle a wide range of booking scenarios, ensuring flexibility and ease of use for both hoteliers and guests. Below, we break down its core functionalities and how they apply in real-world use cases.
Our system allows hotels and resorts to configure the availability of activities based on operational days in specific seasons, particular days of the week or particular dates, eg. holidays. Later on, using the slots and their availabilities, you will be able to define also the exact working hours. This ensures that bookings align with real-time service availability, optimising resource management.
Example: A wellness resort offers spa access between on weekends and on weekdays except for Monday, however twice per year they are doing 3-day prophylactics in which the facility is closed. Similarly, a meeting hotel provides a group team-building rafting experience for the event delegates only on the Tuesdays, Wednesdays and Thursdays between 1st June and 30th September. The system ensures that guests can only book activities during the designated time frames, preventing scheduling conflicts and enhancing the overall guest experience.
This functionality allows hotels to define the maximum number of guests per activity session, preventing overbooking and optimising resource allocation.
Example: An airport hotel operates shuttle services every 30 minutes with minibuses accommodating up to 10 passengers. The system updates availability in real time, ensuring that reservations align with capacity limits, preventing overbooking. Meanwhile, a city hotel offers private airport transfers in a four-person vehicle every hour. Once a booking is confirmed, that specific time slot is automatically removed from availability, ensuring an exclusive, hassle-free experience for the guest.
Hotels can offer variations within an activity, such as different service levels, guides, or experiences. Each option has its own assigned rate, ensuring maximum flexibility. By combining working times with configurable options, hotels can also apply revenue management strategies, adjusting activity pricing based on demand fluctuations.
Example: A historical city tour is available in multiple languages, allowing guests to choose between an English- or French-speaking guide at the time of booking. A wellness resort can offer tiered spa access, such as an exclusive adult-only spa and thermal zone package or a separate family-friendly spa option for adults and children, each priced accordingly. Meanwhile, a countryside hotel can provide both mountain and electric bike rentals, catering to guests looking for scenic local tours with varying levels of difficulty.
You can set up activities with predefined time slots and optionally define the duration of each booking. A separate capacity counter (availability control) can be connected to each slot to manage inventory and prevent overbookings. When the same person, space, or resource is used for multiple activities, linking the same capacity counter to multiple slots ensures efficient resource allocation while avoiding scheduling conflicts.
Example: A youth hybrid hotel in Rome offers Italian cooking classes at 10:00 AM, 2:00 PM, and 6:00 PM. A wellness resort provides three daily spa access options—morning, afternoon, and full-day. Alternatively, the wellness resort offers a two-hour stay at the spa zones with hourly slots, assigning different availability per hour to prevent overcrowding. A resort offers a Teppanyaki show cooking experience at 6:30 PM and 8:00 PM. Guests can select their preferred time and confirm availability at the time of booking.
You will be able to set the activity booking system to allow activity bookings together with accommodation or as a separate booking. You will be able to add the activity bookings as bundled upsells to the accommodation bookings, or to add a separate activity booking engine for non-staying guests, thus opening your activities to a broader audience. Staff members will also be able to add activity bookings to accommodation bookings, events or as a stand alone non-accommodation booking.
Example: A group of families if traveling to a Swiss mountain hotel near Jungfrau. They make a booking for 3 studios, a people minibus transport from the railway station, 11 seats on the mountain bicycle tour on the day after arrival and SPA access for the entire group for the slot from 04:00 PM. Alternatively, an event organiser, preparing a team building event for its employees books 30 seats on the yoga class on Thursday at 05:00 PM and a total of 16 seats for the rafting experiences at 02:00 PM and 03:00 PM each. A local family books access to the SPA centre of a nearby SPA hotel for 5 people on Sunday from 10:00 AM and a lunch at the restaurant at 12:00 PM.
The ability to seamlessly book activities—whether bundled with accommodation or offered independently—can be a game changer for hotels and resorts. As we approach the launch of our activity booking solution, we invite you to stay ahead of the curve and be among the first to leverage this opportunity. Sign up for our waiting list and stay updated on the upcoming release, ensuring your hotel is ready to unlock new revenue potential and enhance guest experiences.